Here is my sketch for Illustration Friday: "Pale."
Thinking of the word pale, I thought of pale-light colors. Most of the roughs I came up with had a theme of shock/fear involved in them one way or another. Think of "Are ya alright? You looked like you just saw a ghost!"
My plan is to paint this in Photoshop, using a pastel color palette primarily. Pastel colors to me come off as "pale," and also using those colors helps stage an uneasy mood of peacefulness, but terrified/fearful at the same time (basically enhancing the little fishy's thought process/emotions).